ONLINE WORKSHOP

Google Ads for Social Enterprises: A Free 45-Minute Webinar

Stacey Pledge Google Ads Specialist
Delivered by Stacey Pledge
Google Ads Specialist 
Beginner
45 MINS 
VIEW DATES & BOOK

WORKSHOP SUMMARY

Google Ads can be a powerful tool for social enterprises—helping you raise awareness, attract customers, or reach the right service users. But with so many options available, it’s not always clear where to start or how to make the best use of a small budget.

This free 45-minute webinar specifically for social enterprises is a light introduction to Google Ads' possibilities. Whether you’ve tried it before and want to refine your approach or you’re completely new to digital advertising, this session will help you understand what’s possible.

In this session, I’ll explain how Google Ads works, the different campaigns and ad types available, and how you can use cost-effective strategies to reach the people who matter most to your organisation.

No prior experience with Google Ads is required! Whether you’ve experimented with it before or you’re just starting to explore the possibilities, this session will provide valuable insights.

WHO SHOULD ATTEND?

Social enterprises looking to increase awareness or grow their customer base.

learning outcomes

How Google Ads works – Understanding the pay-per-click model
The different ad campaign types and how they can support your goals
Audience targeting options – How to reach the right people
Budgeting tips – How to start small and make the most of your spend
Examples of how social enterprises could use Google Ads effectively

what we will not cover in this session

How to set up a Google Ads account
How to create and manage campaigns or write ads
A step-by-step training on using the platform
This is not a technical walkthrough but an introductory session designed to help you understand the opportunities Google Ads can offer—without needing a big budget.

WHO WILL BE DELIVERING THE WORKSHOP?

Google Ads Specialist - Stacey Pledge
Google Ads Specialist - Stacey Pledge
Stacey Pledge
Google Ads Specialist
Hi, I’m Stacey Pledge, a Google Ads Specialist with twenty years of digital marketing experience, helping small businesses like yours grow through data-driven advertising. I’ve worked across various industries, helping business owners maximise their Google Ads potential to generate leads and drive sales. I’m passionate about simplifying Google Ads for small business owners and breaking down complex concepts into clear, actionable steps. Through my workshops, you’ll gain hands-on experience, practical tips, and the confidence to create profitable campaigns that align with your goals.

BOOK YOUR PLACE

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