Google Ads Management

Do you need help with your Google ads?

I am a freelance Google ads specialist, and I help business owners get the best from their online advertising.
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Expert in managing Google ads

I will set everything up for you, manage your campaigns and make sure they are profitable.
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Campaigns built for growth

Using tools and techniques to give your business a real competitive advantage.
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Quality traffic means quality enquires & sales

You get a strategy that focuses on driving quality traffic and leads to your business.

I make Google ads work better for your business 

Forget the expensive PPC agency fees mine are sensible. I'll work with you to create cost-effective Google Ad campaigns to drive quality traffic to your website.  

Google Search Ads

I make sure your ads are there when your customers are looking for you and work on compelling ad copy to outperform your competitors.   

Display Ads

From finding new audiences to remarketing to existing ones. Your business gets full exposure across the complete buyer’s online journey. 

Video Ads

I can help you better promote your business through YouTube ads on one of the world’s leading search engines. 

Smart Ads

With the rise of machine learning, I can utilise the best parts of smart campaigns to help your business succeed online.  

Stacey Pledge

About Stacey Pledge

I'm a PPC Specialist helping clients across the UK, Europe and the US get the best from their pay-per-click campaigns and reach their business goals.

Key actions included in my Google Ads Management service

Audit & Objectives
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Audit & Objectives

PPC Audits are essential to understand the current picture is with the advertising account like wasted ad spend. The audit and setting out your objectives then become the foundation of your PPC strategy moving forwards.

Ads & Creatives
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Ads & Creatives

For a large proportion of ongoing PPC management we will be crafting you the best ads and creatives to keep your message resonating with your target audience and increase click through rates.

Campaign structure
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Campaign structure

We take time to make sure your campaigns are structured appropriately for not only ease of management but also relevancy and optimum budget distribution.

Competitor analysis
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Competitor analysis

Apart from a very small percentage, most businesses will have other businesses competing for market share. Analysing your PPC competitors provide valuable insight and opportunities to gain more search market share.

Conversion rate optimisation
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Conversion rate optimisation

You’ll receive expert advise on how to optimise your landing pages to increase your conversion rate.

Digital strategy
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Digital strategy

Having a digital strategy in place is basically the answer to your why, when, how, where and what questions. It's a carefully considered plan that not only details what you plan to achieve but how you are going to do it, when and what will success look like?

General settings
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General settings

Like most online software services PPC platforms will have a series of settings that need enabling and configuring when setting up. Believe it or not but this area can make or break a PPC campaign because it's the starting foundation for how your account will run.

Keywords
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Keywords

A good account bids on relevant keywords but an amazing account focuses on highly targeted keywords with the right match types. Part of the PPC management will involve the ongoing search for new keywords and the perfect match type to bring in the best results.

Online measurement
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Online measurement

Having the ability to measure your PPC success or failure is a crucial step in online marketing. By measuring your performance and collecting valuable data you can make decisions on whether a certain ad is working as predicted or if it needs improvement.

PPC optimisation
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PPC optimisation

Ongoing optimisation as mentioned above will involve budget management, AB ad testing and keyword refinement to name but a few tasks.

PPC reporting
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PPC reporting

You want to know that your PPC spend is working and also that we are producing the results agreed at the objective/strategy stage. You’ll receive a bespoke monthly report detailing all the important metrics and how they compare against your chosen previous period.

PPC review
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PPC review

Periodic reviews will ensure your campaign goals stay on track.

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"Our enquiries have been high quality with consistently high numbers"

Stacey at Pledge Consultancy has worked with our company for some years, successfully managing our internet marketing activities. Our enquiries have been high quality with consistently high numbers, which has helped us become the leading garage door and gate automation company in the South West.

Tim Hole
Managing Director , The Garage Door & Automation Co
Do you want better PPC results for your business?
Let's make it happen

Request a call back

Let me know what times work for you and I will call you to discuss your PPC options
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