PPC

What’s the difference between PPC and SEO?

For the uninitiated, SEO stands for ‘search engine optimisation’, whilst PPC stands for 'pay per […]

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What’s Click Through Rate and Why Should you Pay Attention to It?

We all know that it can be challenging vying for potential customers to click on […]

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How Can Google Ads Help Your Business?

If executed correctly, Google Ads can perform wonders for many businesses. Millions of advertisers are […]

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Does Pay Per Click Work for B2B Companies?

PPC for B2B is more than a catchy little slogan (or a corny one - […]

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Pay Per Click Training - The What, Why, When, Where & Who

Pay per click can be a bit tricky to mange and if you do not […]

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What is Pay Per Click and How Does it Work?

As you’re probably very much aware, the foundation of any good digital marketing strategy lies […]

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Paid Search Traffic: Why Its Usually Best To Use A Spear Instead Of A Trawler Net

If you are considering like many businesses out there to start paid search marketing on […]

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A Few Good Reasons to Use Google AdWords

As a digital marketer I tend to get asked lots of questions about the merits […]

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What Are The Benefits Of Hiring A Professional PPC Specialist?

Pay per click (or PPC) advertising is a very popular platform offered by companies such […]

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