Why is Digital Marketing and Insight Important?

April 21, 2017

Having an amazing website with a fantastic user experience is a must for any business however, those that stay ahead of the curve understand that digital marketing and analytics are also an essential component of success.

An online strategy that is goal orientated with a clear sales funnel and strong calls to action will not only capture increased traffic but more importantly drive the right type of traffic to your website. Couple this with the insights gained through your user’s behaviour can be extremely powerful, and can be used to aid growth while identifying areas of opportunity.

Pledge Consultancy can work closely with you and your team to fully understand your online aims and use a blend of suitable services to help you gain more customers and become more profitable.

  • Strategy
  • Search Engine Optimisation (onsite and offsite)
  • Paid Search, Display Marketing and Remarketing
  • Content Marketing
  • Paid Social
  • Email Marketing
  • Web Analytics
  • Conversion Rate Optimisation
  • Team Training

The first step to commencing any strategy is to carry out a comprehensive audit

The purpose of a digital audit is to establish the current picture, understand the desired destination and build the road map of how we intend to get there. Review points along the way are critical and will help us ensure we are on the right track for achieving your goals.

About Stacey Pledge

I'm a PPC Specialist helping clients across the UK, Europe and the US get the best from their pay per click campaigns and reaching their business goals.

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