ONLINE WORKSHOP

Google Ads Made Simple: One-to-One Workshop for Small Business Search Campaigns

Stacey Pledge Google Ads Specialist
Delivered by Stacey Pledge
Google Ads Specialist 
Beginner
3 Hours 
£495
VIEW DATES & BOOK

WORKSHOP SUMMARY

Struggling to Get Results from Your Google Search Ads? If you’re a small business owner looking to maximise your Google Ads budget but feel overwhelmed by the platform’s complexity, this one-to-one workshop is for you. Together, we’ll dive into setting up a high-performing search campaign tailored to your business goals. You’ll learn how to research and select the best keywords, create compelling ad copy, structure your campaigns for success, track key conversions, and optimise your budget—all with clear guidance and practical support. No jargon, no guesswork—just actionable steps to help you get results.

WHO SHOULD ATTEND?

This workshop is designed specifically for small business owners who want to manage their own Google Ads search campaigns. Whether you’re completely new to Google Ads or looking to refresh your knowledge, this one-to-one session provides a tailored approach to meet your unique needs. If you’ve tried search ads before and felt they weren’t working, this workshop will help you fix the mistakes, optimise your efforts, and finally see results.

learning outcomes

Understand the fundamentals of Google Search Ads and how they can grow your business.
Learn how to research and select the best keywords for your industry.
Create compelling ad copy that resonates with your target audience.
Master the basics of campaign structuring for optimal performance.
Set up and track key conversions to measure your success.
Gain insights into budget allocation and bidding strategies that work for small businesses.

what we will not cover in this session

While this workshop provides a deep dive into setting up Google Ads search campaigns, it won’t cover other campaign types like Display, Video, Shopping, or Performance Max. If you're interested in exploring these advanced options, I offer additional workshops and one-on-one consultations that can help you dive deeper into those areas.

WHO WILL BE DELIVERING THE WORKSHOP?

Stacey Pledge - Google Ads Specialist
Stacey Pledge - Google Ads Specialist
Stacey Pledge
Google Ads Specialist
Hi, I’m Stacey Pledge, a Google Ads Specialist with twenty years of digital marketing experience, helping small businesses like yours grow through smart, data-driven advertising. I’ve worked across various industries, helping business owners maximise their Google Ads potential to generate leads and drive sales. I’m passionate about simplifying Google Ads for small business owners, breaking down complex concepts into clear, actionable steps. Through my workshops, you’ll gain hands-on experience, practical tips, and the confidence to create profitable campaigns that align with your goals.

BOOK YOUR PLACE

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